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Publisher trains disadvantaged girls

A group of 20 girls from disadvantaged backgrounds across Kenya have embarked on a unique weeklong training, on video and movie-making skills, organised by Longman Kenya Limited in collaboration with The Pierson Foundation.
The training started on Friday July 25 and ends on Friday August I. A graduation ceremony will take place on the last day.
The girls have been drawn from Marsabit, Nyeri, Nakuru, Kakamega, Nairobi and Mombasa. They have been chosen by the participating partners namely Kenya Girl Guides Association (KGGA) and Fawe Kenya.
Dubbed The Sara Digital Arts Programme (SADAP), the project aims at harnessing the power of popular entertainment to promote youth issues and empower young people in a provocative and appealing manner. It is based on the popular Sara comics, readers and videos.

Girls undergo training
Girls undergo training

SADAP is a project of the Sara Communication Initiative (SCI), a multi-media communication initiative developed by UNICEF in 1994 to promote adolescent issues in Africa.
The character of Sara is modeled on the typical African girl child who faces several challenges, including Female Genital Mutilation, child labour, early marriages, sexual exploitation, HIV/Aids among others.
The only difference is that Sara is able to confront her various challenges and turn them into opportunities. Like Sara, these girls have undergone similar experiences. During the training the girls used Sara’s storylines make movies based on their personal life experiences.
SADAP project works with girls who have limited access to resources and helps them develop lifeskills in communications, and hence build their confidence.
The girls were taught using Adobe Premier editing software, which professional moviemakers use to make documentaries and short films.
Apart from Kenya, the other countries participating in the project are Tanzania, Ethiopia, Botswana and Ghana.
Their next phase, which will take place next year, will see them work with girls in Zambia, Nigeria and Uganda. Mr Kakai Karani, Longman Kenya’s general manager says that in order to make the project locally sustainable, they have donated a mobile media lab, which will be used to train other girls.
The media lab consists of Laptops, and cameras. “Ideally we target an organisation like the Kenya Girl Guides Association, which works with girls and has the desired network around the country,” explains Mr Karani.
The first phase saw 20 girls undergo the same training in May this year. The girls who participated in Phase One are now deemed digital arts mentors. Some of them were invited back to help facilitate Phase Two.
Ten students from the Second phase, were trained as student mentors on how to run programs on their own.

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Events Issues News Personalities

Reformed drug trafficker’s book is all the rave

Judy Akinyi, or Saga MacOdongo, if you like, is the latest sensation in the Kenyan literary scene. Every one now seems to want a piece of her. Well, I will not deny her the right to be feted by literary enthusiasts. She has earned it. Her book Deadly Money Maker is currently the talk of town. The book was written while she was serving a jail term at the Langata Women’s Prison, for drug trafficking.

A former lecturer at the Kenya Polytechnic, Akinyi fell to the lure of quick money and plunged into the underworld. Her dream of overnight riches evaporated into thin air when on coming back from her maiden trip as a mule, she was arrested at the Jomo Kenyatta International Airport.

The drug queen, who had introduced her into the illegal business left her to her own devices, and that is how she found herself cooling her heels at Langata. It seems odd and cruel that she would be arrested even before she tasted the fruits of her “work”. Well, word on the ground has it that, she had been set up as a pawn. She was earmarked to be a sacrificial lamb. This theory goes on to further suggest that drug lords and drug enforcement officials sometimes work in collusion.

The plan, it is said, is to have an unfortunate mule arrested, after a certain period of time, so as to show the public the war against drugs is alive and well. Thus, poor Akinyi found herself in the middle of a complex web and suffered the consequences

As fate would have it, it was not long before she got her chance to exact revenge.  The drug queen, who sold her short, was finally arrested and was to be tried in the US. Akinyi was only too willing to testify against her. Akinyi’s testimony was all the justice system in the US needed to finally put the other woman behind bars.

Akinyi had not finished her sentence when she was released courtesy of a presidential pardon. Shortly after her release, Kwani? featured her in their monthly prose reading sessions, the Sunday Salon in June. Storymoja were waitinng in the wings and no sooner had Kwani? finished with her, they snapped her up with an even bigger and more elaborate schedule.

The readings kicked off on July 5 at the Wheels Restaurant along Ngong Road, followed by another one at the Das Restaurant in Westlands, the following day. On Saturday July 12, they were at Choma Vision along Thika Road. Their next event takes place on Sunday, July 27 at Tea Pot Restaurant, along Koinange Street from 2p.m. to 6p.m. The host will be radio personality Valentine Njoroge.

This is on top of the numerous TV interviews she has made in the intervening period. And Maisha Yetu reveals that a movie project, based on the book is in the works. Watch this space for developments. All this hype will definitely do a lot of good to the book, which might boost its sales. Hopefully then, she might not be tempted to go back into crime.

One thing though, all this hype risks getting into her head. Before you accuse me of sour grapes let me explain; Soon after her release, a journalist with one of the leading papers in Kenya called her seeking for an interview. After taking him round in circles postponing the interview, she finally asked him if he would pay her! To cut the long story short, the interview eventually did not materialise.

And how come her publishers, Paulines Publications are not getting any mentions? Could it be that they are just content to have their book marketed for them?

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Issues News

KU essayists excell

Kenyatta University is slowly emerging as a centre of excellence as far as writing essays in the region is concerned. Two of its students, Nancy Odemu and Michael Asudi, recently returned from the ITU (International Telecommunication Union) Telecom Africa 2008, in Cairo Egypt, after winning an essay writing competition on the role of ICT in the promotion of development and peace.
The essay writing competition had been organized among university students in 10 African countries. In Kenya, the universities that were invited to participate in the competition included University of Nairobi, Strathmore University, Jomo Kenyatta University of Agriculture and Technology, and Kenyatta University.
Last year, another Kenyatta University student, Domnick Ochieng’ K’olale, participated in another intervarsity essay writing competition and his winning essay was published in an international journal titled Africa’s Youth Define leadership.
Each university was required to come up with a nomination process that produced four best students, two men and two women, who after the overall evaluation in Geneva Switzerland would result in the two students to represent the country.
After receiving the letter, asking them to come up with a vetting process, from the ITU headquarters in Geneva, the Kenyatta University Vice-Chancellor, Prof Olive Mugenda, tasked Dr Ezekiel Alembi, with the role of coming up with the best two student essayists from the institution.
Ordinarily, Dr Alembi, who heads the Kenyatta University Radio Services, says the temptation would have been to get the essays from students with essay writing or ICT backgrounds. Had this happened, only students from departments like Literature, History or those taking ICT related courses, would have been considered for participating in the evaluation process.
“We instead chose to give the whole student community a chance to take part in the exercise,” explains Dr Alembi. After a circular was posted on the institution’s notice boards listing what was required, willing participants brought in their essays in readiness for the vetting process. Of the more than two hundred essays submitted only four were judged to be the best.
Among the winning essays were those of Odemu and Asudi, both 22. Odemu takes a Bachelor of Science course in Food Nutrition and Dietetics, while Asudi is a Bachelor of Commerce student. The two acknowledge that while they were quite aware of their limitations as far as essay writing is concerned, their major concern was how well they argued their points in the essay.
When the results were received from Geneva, their initial fears proved to have been unfounded. They had emerged winners and thus were chosen to represent Kenya at the youth forum for ITU Telecom Africa, 2008 in Cairo.
They went to Cairo on May 9 and came back on May 16. It was an all expenses paid for trip.
Odemu says her win came with the added satisfaction of the hard work
she put in writing her essay, “It did not come easy,” she says. Her essay was titled ICT Facilitation and youth empowerment for peace and stability in Kenya and Africa.
On his part Asudi says that his win is only the beginning of a much bigger challenge, that of exploring the world of ICT “to whichever direction it is headed.” His essay was titled Promoting peace through ICT compliant youth.
They had been required to outline what measures they would put in place, as presidents of their respective countries, far as ICT is concerned. They were supposed to discuss how those measures would bring about development as well as fostering peace among the youth
Both essays spoke of the need to make ICT available throughout the country and especially among the youth. They also stressed the need to make them affordable particularly to the out-of-school youth in the rural areas.
Odemu would have actually missed out on the entire exercise altogether, were it not for her never-say-die attitude. “The night I read the notice, other students had seen Dr Alembi, earlier that day for instructions,” she recalls. “As if that was not enough, lights went out as I was reading the notice. I had to resort to the light on my cell phone to read the rest of the notice.”
In spite of the fact that she was already late Odemu nevertheless went to see Dr Alembi the following morning and managed to beat the deadline for submission.
Asudi had just sat his last paper for that semester, and thus was idle enough to scan what was on the notice board. “Students normally overlook what is on the notice boards,” he says matter-of-factly. “This particular notice stood out, and again it touched on a subject I am really keen on.” He is a member of the Kenyatta University Peace Unit.
The real challenge, when it came to writing the essay, was in how to bring out the message in a space of five hundred words. “It is then that I realized how short five hundred words are,” remarks Asudi.
The results of the competition were sent through e-mail, which means they landed into the winners’ inboxes. Although something inside Odemu told her she had performed well, she still could not believe what she was reading out of her inbox. “I actually trembled,” she says with a shy smile. She had to rush to Dr Alembi’s office to confirm the news.
At Dr Alembi’s office, she found an equally anxious Asudi also waiting for similar confirmation. When he read the mail from inbox, Asudi’s first reaction was that it was a prank, many of such sent by his friends. But on closer scrutiny, he noticed that ITU’s website was included there. “My friends could not have been that smart,” he says.

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Issues News Personalities Reviews

Hotel Rwanda: A work of fiction?

The Movie Hotel Rwanda might have done a lot to sensitise the world on the 1994 Rwandan genocide, but not many people in Rwanda are happy about it.
So much such that there is nothing in or around Hotel des Mille Collines that says that this is actually the hotel that was famously depicted in the movie.
One naturally assumes that the huge publicity generated by the Hollywood movie, directed by Terry George and starring Don Cheadle, might be taken upon by Rwandan authorities to promote it as a popular tourist destination.
The movie tells the story of Paul Rusesabagina, acted by Cheadle, the manager of the hotel, at the time of the genocide, and who is credited with saving the lives of more than 1200 refugees, who had camped there.
Now, the name Rusesabagina is spoken of, not with fondness, but with contempt, by certain quarters in the country. In fact, government officials want nothing to do with Rusesabagina, a Hutu.
The Rwandan government, comprised mainly of Tutsis and moderate Hutus, and who were on the receiving end of murderous Hutus during the genocide, are angry that the movie depicts Rusesabagina as a hero who saved people’s lives. They say that is not the case.
While at some point, following the release of the movie in 2004, Rusesabagina carved himself a high profile career, in Europe and the US, giving talks about the genocide, he is currently faced with tough questions back at home.
Authorities in Rwanda are deeply angered by the fact that Rusesabagina, courtesy of his high profile, today goes around the world allegedly trying to absolve the genocide masterminds of the crimes they committed.
So concerned, about Rusesabagina’s alleged portrayal in the movie, and what he is doing with the recognition, that a book has been written to specifically challenge his story in the movie.
Hotel Rwanda: Or the Tutsi Genocide as seen by Hollywood, co-authored by Alfred Ndahiro and Privat Rutazibwa was launched on Thursday, March 13 in Kigali. It was launched at Hotel des Mille Collines, the very place Rusesabagina was supposed to have carried out his heroic deeds.
Speaking in halting English that rainy evening, Bernard Makuza, Rwanda’s current prime minister, expressed his disgust with the movie and particularly the Utalii College-trained Rusesabagina.
The Prime Minister’s anger is perhaps informed by the fact that at the time of the genocide he was among those who sought refuge at the hotel.
He narrated how, during the Screening of the movie at the Serena Hotel in Kigali, he actually averted his gaze from the screen during the whole time the movie was being screened. “I only attended the screening of the movie out of protocol, as a government official. Otherwise there was no way I would have gone there,” said a fuming Makuza.
Apart from the prime minister, there were other persons who were at the hotel then, and who gave their testimonies, all of them saying that Rusesabagina was anything but the hero depicted in movie.
Serge Sakumi, who was 14, at the time recalls how a relative brought them to Hotel Mille Collines, only for Rusesabagina to turn them away for lack of money. He had turned out at the hotel with nine of his siblings.
All the while, armed Interahamwe militia were roaming the road waiting to pounce. “I was about to be killed in front of the hotel because I had no money. Rusesabagina does not have a human heart,” he charged. “How can he call himself a hero if he had no mercy on children.”
The book is filled with testimonies of how Rusesabagina harassed those in the hotel for payment and threatened to throw out those who did not have money.
“Many other Rwandans who took refuge in the hotel have publicly declared that the heroic acts attributed to the character of the film bear no resemblance to the reality of events there over that three-month period,” says the book.
It adds: “it should also be pointed out that the hotel manager, unlike the saviour portrayed in the film, initially prevented the refugees from procuring food from the Red Cross because he preferred to sell them the hotel supplies.”
Among other evidence book reproduces a copy of fax sent to Rusesabagina, from the hotel owners in Belgium, instructing him not to charge for food that was acquired for free.
In the movie Rusesabagina is depicted as a resourceful person, who persuades the architects of the genocide to spare the refugees by bribing them with cigars, alcohol and a little money.
“… General Bizimungu and his cohorts were not poor wretches that could be bribed with goodies…they were the cream of the genocidaires, that is, hardened killers with everything they could desire at their disposal, who had the power of life and death over almost everyone,” writes the authors.
In any case, the book argues that these genocide plotters were Rusesabagina’s friends, and that they would constantly drop in at the hotel for refreshments. It adds that through his ‘useful’ contacts with Georges Rutaganda, the Interahamwe vice-president, Rusesabagina was able to have a steady supply of alcohol at the hotel. “Not surprisingly, the senior officers of the Rwandan Armed Forces needed a quiet, safe place where they could quench their thirst and organise their next move after a killing spree,” says the book.
However, in his book Shake Hands with the Devil, LGen Romeo Dallaire acknowledges that Rusesabagina’s act of giving alcohol to the genocidaires contributed in a small way in saving the refugees in that hotel.
It should also be recalled that Rusesabagina’s wife, a Tutsi, and their children were also camped at the hotel, thus he had an obligation, if only to his family, to ensure that Tutsis in that hotel were out of harm’s way.
If as the book claims that Rusesabagina did not save the refugees from the genocide plotters who used to frequent the hotel, then how come these people did not come under attack?
Among other things the book owes the people’s safety to the UNAMIR, the United Nations peace keepers in Rwanda. It also says that expatriates, UN and other NGOs personnel, as well as international journalists were housed there, “which was enough to deter would-be murders from the wholesale massacres that were going on in the rest of the country.”
Rusesabagina’s credibility was dealt a further blow when Valerie Bemeriki, who was a presenter with the infamous Radio Television Libre des Mille Collines, (RTLM) and who is currently serving a life sentence in prison, for her role in the genocide, told researchers for the book that Rusesabagina used to pass on names to RTLM. “…I also know that if you reported anyone, like I used to do on radio…you put them on death row. That’s what he (Rusesabagina) used to do; he gave us the names we broadcast on RTLM,” Bameriki is quoted as saying.
It would appear that authors of the book put in quite some work in researching for the book. They even unearthed information to the effect that Rusesabagina at some point, while still working Hotel Mille Collines, in the early ‘90s, used to spy on Tutsis for the Rwandan Intelligence services.
And in what appears to be an obsession with the man, they have traced his every move. They are well aware that Rusesabagina formed the Hotel Rwanda Rusesabagina Foundation (HRRF), and whose registered directors are Rusesabagina, his wife and his two sons-in-law.
The authors also know that all the monies raised by the foundation actually goes into Rusesabagina’s personal account. Perhaps their real reason for hounding him, is the fact that “he used his newly-acquired fame, thanks to Hollywood to indulge in petty politicking that exposed his ethnic and revisionist tendencies.”
At some point Terry George, Hotel Rwanda’s director found himself in the thick of this controversy. In an article he wrote to the Washington Post in May 2006, seeking to clear his man, he suggests that the fact that Rusesabagina intends to form a political party, is causing the Rwandan ruling elite anxious moments. He nevertheless concludes that Hotel Rwanda 2 “is a sequel I never want to make.”
Suggested reading Shake Hands with the Devil by LGen Romeo Dallaire, An Ordinary Man, by Paul Rusesabagina, A People Betrayed: The Role of the West in Rwanda’s Genocide by Linda Melvern.

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Issues

Letter to a friend

This is my first post this year. What happened after the General Election left me thoroughly disillusioned. How could we descend to such barbarity. Is politics really that important that I have to kill my neighbour? Are our political leader’s worth dying for? Do we have to hate so much? I tried asking myself these and more questions, and everytime I drew a blank.
Today, my e-mail inbox popped and a childhood friend (who by accident of birth is a Luo) wrote telling me how this fighting is ovyo (full of rubbish). He reminded me that in Nakuru (Rongai), where we were born, we co-existed with so many tribes that some of us are multi-lingual. My friend is called Chege, but his real name is Ouma. He got his name after that famous footballer Ouma Chege. The subject of his message was Amani (Peace).
As I write this my family back at home lives in constant fear of being attacked.
I thought I might share my reply to him, with you. In a way, it captures what has been going through my mind:
“We need peace my brother. This tribal hate thing does not help one single minute. You and I were brought in a society where you only spoke your mother tongue in the house. Out there Kiswahili was the lingua franca. Even today I consider Kiswahili to be my first language, because I think in Kiswahili. I never knew tribe, I only saw friends. Many were the days I came to your place, and even though I did not understand much of Luo, I felt quite comfortable and safe. I really looked forward to having a meal at your place. You on the other hand knew so much Kikuyu, that you could tell when one was being rude to an elder. All that didn’t matter. What mattered was that we were friends.
“Remember the days we used to sit outside Kaguchia’s bathroom, watching the sun set on Kandutura Hills (sadly that is where they started burning houses in Rongai), telling stories and laughing at our silly mchongoano (kutoana magear). Remember how I would go to our house and find you gone, and had to find you at your place.
When we were growing up, it did not matter what tribe one came from, what mattered was who would beat the other in our games, or who would play football better. With our dogs, we went hunting together, swam together, stole fruits at Nyamu’s together, and chased girls together. We engaged in mischief together, and our parents, it did not matter whose child it was, punished us together.
Why can’t Kenya go back to those old days? It is said that people wise up as they grow older, does it mean that as Kenyans we’ve grown foolish as as the years go?”
Peace my dear readers

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Issues

Ngugi’s book still relevant 42 years on

EAP's school edition of The River Between

More than 20 years after Ngugi wa Thiong’o’s book The River Between was unceremoniously bundled out of the Kenyan school system, it is now set to make a major comeback after the Ministry of Education approved it as a compulsory set book in literature studies in the Kenya Certificate of Secondary Education (KCSE).
Many will be the questions asked as to whether Ngugi’s early works – The River Between included – are still relevant in today’s dispensation. A careful analysis of the book and the issues and themes it addresses reveals that they are still as relevant as they were those many years back.
Just like Chinua Achebe, Ngugi’s early writings dwelt at length with the clash of the white man’s culture with that of the Africans. Also addressed in those writings is the issue of oppression.
As far as oppression is concerned the author concerns himself with the methods the oppressor employs to achieve his ends and how the oppressed coped, and the means they employed to counter the oppression.
Colonialism, as was practised then might have come to an end, but the world we live in still remains an unjust place. The West, courtesy of their superior weaponry and improved economic status are still very much oppressing the poor nations particularly in Africa.
Closer home, oppression among ourselves – African against African – is even more pronounced than that of the West against Africans.
Kenya, as a country might have rid itself of colonialism more than 40 years ago, but the issues people used to moan about in the colonial days – poverty, landlessness, oppression, unequal distribution of resources, lack of education – are still burning issues today.
Thus it can be argued that when the white oppressors exited the scene they were replaced with more vicious black oppressors. Pupils studying the book would draw important lessons from how Africans today have coped with the Western Culture in relation to their own African cultures.
A casual look at the youth of today – who will be studying the book – reveals that many of them have completely abandoned their African roots and are busy trying to ape the Western culture, sometimes blindly. Evidence of this is in the way they dress, talk and how they relate with each other.
Thus the book will offer them an opportunity to examine themselves.
While The River Between, when it was written, mainly dwelt with the contact point of the two opposing cultures, the youth of today are the perfect examples of the after- effects of that culture clash. Today, most of them cannot construct a coherent sentence in their mother tongues.
It would be interesting for those studying the book to examine the rapidly emerging Sheng’ culture, which is today a much preferred means of expression by the youth. Simply put the Sheng’ generation in Kenya is a hybrid of Western and Kenyan/Swahili culture.
Looking at today’s youth some comparisons can be drawn between them and Waiyaki a leading character in The River Between, locally published by EAEP. Drawing from Mugo wa Kibiru’s prophecy, Waiyaki’s father, Chege, implored the young man to go the white man’s school and learn their ways. Chege knew the white man could only be countered by learning his ways.
Just as culture is dynamic, and is bound to change, Waiyaki is well aware that there are some aspects of the white man’s culture that are not as bad as they were made to appear, and therefore could be assimilated into the African culture. Thus Waiyaki is entrusted with the unenviable task of trying to harmonise the two cultures, unite the two opposing camps and come up with a model that would be acceptable to both, a task he utterly fails to accomplish.
Waiyaki might have failed in his gigantic task in the book, but evidence of the Sheng’ generation is enough testimony that Waiyaki’s efforts might not have been in vain after all. In his quest, Waiyaki was vilified by both sides. The same can be said of the Sheng’ generation. Aren’t they also being vilified by both sides of the divide, especially when it comes to matters of language?
Today Female Genital Mutilation (FGM) is a hot issue within government, religious and NGO circles. Sustained battles are being waged in communities that still cling to the ancient culture, with varying results.
The tragic character of Muthoni, in the book, and the tribulations she underwent as still are relevant today as they were when Ngugi wrote the novel. Muthoni, in spite of her parents having been converted to Christianity, had a burning ambition to undergo the rite, so as “to become a woman.”
She underwent the ritual, eventually dying as a result of the attendant complications. There still many Muthonis today as they were then. The issue of symbolism, as employed by Ngugi in the book, is one pupils studying the book will especially need to take into consideration. Such symbolism is brought into sharp focus with Muthoni’s death.
What did her death symbolise? The death of African traditions and customs? That is a debatable point.
Religion is another issue Ngugi never tires tackling in his works. In The River Between, he examines African traditional religions alongside Christianity, which was introduced by the white man. Today, roles appear to have changed. Christianity is on the rise in Africa, while diminishing in the West. Still in spite of their new-found faith, Africans will still revert to their traditional beliefs, whenever it suits them. I think The River Between is a valuable text for our children to study in schools. What is more, they will be interacting with ideas from one of their own.
You can order the book here

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Issues

Book Fair: lessons learnt

With this year’s Book Fair over and done with, there are a few things that organisers and the book industry in general need to take into consideration. Granted that the Fair, which was in its tenth year, was relatively successful, there are lingering feelings that it would have been much better.
Anyone visiting this year’s edition of the Book fair at the Sarit Centre, in Westlands, must have noted the increase in the number of stands, which is a good thing for the industry. It shows that the book industry is expanding. However, with this expansion comes the issue of space. Any casual observer at the Fair must have noticed that the stands were actually cramped.
This came out clearly particularly on the days there was increased traffic. With so much traffic, moving around the exhibition hall became quite labourious, and this is not a good thing for the various exhibitors, some of whom felt that visitors did not spend quality time at their stands. Thus, they ended up not reaping the maximum benefits of the increased traffic.
Secondly, as a result of the increase in the number of exhibitors this year, there were some stands that were relegated to the hall at the back. These ones must have felt shortchanged as not every visitor to the place was aware that they were there in the first place. I for one had not noted that there were additional stands at the back until someone dragged me back there.
This situation is now asking serious questions as to whether the Sarit Centre Expo Centre is too small for the book exhibitors. Is it time for publishers to shop for a different venue? This is a question only publishers can answer.
There also have been concerns to the effect that the Fair would do well if it was to held in a more central place, where most people can access easily. The answer to such a venue naturally falls on KICC. But will publishers, known for their aversion to part with money, afford the fees, a revamped and professionalised KICC demands?
Still, publishers have to grapple with the concern that the Nairobi International Book Fair is not properly marketed. Kenyans are yet to see the kind of publicity blitz that usually accompanies fairs like the Motor Show, Homes Expo, among others, being lavished on the Book Fair. Apart from diehard book lovers, a majority of Nairobians would most likely tell you that they have never heard of the Book Fair.
Perhaps due to the fact that most of their money comes from text book publishing, the most part of marketing for the Fair is concentrated in schools. Publishers, as a matter of priority, need to move out of their over reliance on text book publishing and start paying more attetion to general publishing. That way they will be able to attract more of the general public to the Fair.
It is also worthy noting that publishers do not engage in aggressive marketing of their products (read books). It is no wonder that they keep whining about the poor reading habits of Kenyans, when they are not creating enough hype on their books. The Kalenjin People’s Egypt Origin Legend Revisited: Was Isis Asiis?, a historical book published by Longhorn Kenya, is a case in point.
Having read the book, Philip Ochieng wondered why nothing was being done to publicise the book. In his Sunday Nation column published on August 5 2007, he posed the following question “Why was a book of such significance to Africa published quetly in an African city and sneaked into its bookshops without a single word of publicity?”
The marketing aspect begs another question. Should the promotion and marketing of the Nairobi International Book Fair be placed in the hands of professional marketers in future? Over to you publishers.
The other aspect that begs attention regarding the Book Fair has to do with international publishers. For a Fair that boast of its international status, one would expect to find a fair number of international exhibitors. Sadly this is not the case with the NIBF. One of the core roles of book fairs is the rights trading, and that is where international publishers come in. That, in our case, means that very few of our publishers get to sell or buy international rights.
And this does not mean that there no books being published here that would interest audiences in other parts of the world. On the contrary there are many books published locally that would be of immense interest out there, but the publishers are not doing much to have them known. Who else can they blame other than themselves?
The same thing applies to award winning books. The very fact that a certain book has won an award – any award – is enough reason for it to be promoted as widely as possible. But sadly our award winning books rarely get the attention they deserve on the international front.
Perhaps the only Kenyan book that received worldwide attention courtesy of winning an award is Margaret Ogola’s book The River and the Source, (Focus Publishers) which bagged the Jomo Kenyatta Prize for Literature in 1995. Today there are several international editions of the book doing rounds globally, including translations. However, that credit goes to the Commonwealth Writers Prize, which the book won the same year. It is organisers of the Commonwealth Prize who are the reason the book enjoys such international stature.
Speaking of prizes, lack of enough marketing also afflicts The Jomo Kenyatta Prize for Literature, which is the premier books award in the country. Were the organisers of the award – The Kenya Publishers Association – to market it more aggresivelly then the winners would not be the obscure lot they are today.
Again the prize money awarded to the winners, KSh40,000 (US$597), is not motivating enough. More importantly, the controversies characterised in the judging of the books is one the award can do well without.
The second Wahome Mutahi Prize for Literature will be held at the end of next year’s book fair, and I am afraid the same depressing award money, if not less, will be dished out to the winners. Isn’t the memory of Wahome Mutahi aka Whispers worthy much more than that?